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About the challenges of demand management in IT

Functioning demand management is very important for companies. Especially in IT, successful demand management often determines the success or failure of the entire business activity.

Every modern company today is dependent on a functioning IT demand management. Without it, the well-rehearsed process flow breaks down in a very short time. This leads to expensive planning errors, which in turn can lead to unpleasant interruptions or - in an emergency - even to a complete standstill of business activities.

Demand management in IT is therefore of great importance when it comes to securing business workflows, performance and competitive strength.

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Resource Management

What is demand management?

If one wants to give a definition of demand management - also known as demand management - it includes all concepts and procedures that serve to comprehensively understand, correctly assess and specifically control the needs of the company.

Successful demand planning thus ensures that the capacities of the company are used optimally and that internal operational processes are organised economically.

The aim of demand management is therefore to answer the following questions:

  • What goods or services are customers likely to request in the near future?
  • How well the company is currently prepared for the tasks ahead?
  • Whether the existing operational resources and capacities are sufficient to meet the customer's expectations in terms of expertise and timing during incoming order peaks - or even complex projects.


What is special about IT demand management?

Demand management in IT has the special task of identifying and understanding current IT requirements and then implementing these in IT projects.

Demand management in the IT sector thus ensures that the company's internal IT is always optimally aligned with the individual requirements of the company, fully encompasses and fully supports all business processes.

From now on, every project will be a successful project!

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The four demand management processes

In order to have a functioning demand management system, the following basic processes must be in place:

Identification of the requirements
At this point, you determine which technical equipment or performance is currently required for the optimal fulfillment of customer requirements.
This could be, for example, additional qualified employees, modern equipment or special tools that are optimally adapted to the needs of the respective project. The exact requirements must always be considered individually.

Disclosure of the identified need for discussion
You then assess the needs at management level.
Together with the other project leaders you discuss the needs and listen to the views and expert opinions of the others.

Development of the optimal solutions
You check the proposed solutions for efficiency and then select the best solution.
The solutions can be different. For example, it may turn out that other departments currently have free technical resources or staff that can currently be better allocated. But it is also possible that existing contacts to external service providers will be further expanded or used more efficiently.

Allocation of the required demand
You then evaluate the demand economically and charge it internally.


The most important principles in demand management

To successfully implement the four phases, you should adhere to the following principles in particular:

Build a strong communication culture
Seamless communication between departments and the management level ensures that all necessary information is exchanged quickly and unhindered. This enables you to identify, assess and implement the requirements and needs of the customers in good time.

Define fixed responsibilities
With clearly defined responsibilities, you ensure that the right contacts can be called in immediately to help you assess your needs with their expertise and knowledge.

A precise eye for detail
You should precisely document the internal processes in order to ensure that the entire - often complex - processes are taken into account in the best possible way when implementing customer requirements.

Clear accounting structures
In this way, you ensure that the decisions you make actually bring a recognizable benefit to the company and are therefore economically sensible.

Suitable tools
Demand management is a comprehensive process involving a large number of figures, data and analyses. Using the right demand management tools will enable you to make all decisions with modern means, complete data and based on comprehensive knowledge. In this way, you always implement customer requirements efficiently and effectively with the company's existing capacities.


Demand Management Solutions from Can Do

Can Do is a strong partner in modern resource and project planning.

We offer demand management tools that support your company optimally in carrying out demand planning professionally and securely.

Your company benefits from Can Do project management software in particular through

  • standardized requests, which are always sent to the
               appropriate department for evaluation.

  • Complete cost estimates and feasibility studies,
               which are compared via a clear and easy-to-use
               dashboard. This allows you to quickly assess the extent to 
               which the company's capacities are sufficient to carry out
               the task at hand.

  • Quick and reasoned decisions,
               which minimize the administrative burden and ensure
               greater efficiency.


With its intuitive user interface, the Can Do solution is ideal for agile project management, hybrid project management and multi-project management suitable.



Successfully implementing demand management not only requires broad knowledge and many years of experience. To be successful in the long term, you should rely on a modern software solution that supports you as a decision-maker in your task.

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